Journalism and Media Studies · Fall 2026, Winter 2027, Spring 2027, & Summer 2027

SDSU JMS 565 — Advertising Campaigns

3.00 units 3 enrollment options

Branding campaign using traditional, digital, and social media. Strategy for owned, earned, and paid media. Consumer analysis, community definition. Creative development. Media strategy and tactics. Campaign measurement. Completion of course with grade of C or better is required for majors.

Course requirements

Prerequisites: JMS 494, JMS 560, JMS 562 with a grade of C (2.0) or better in each course.

JMS 494, JMS 560, JMS 562 with a grade of C (2.0) or better in each course.

Fall 2026 enrollment options

Seat status can change

Class #	Format	Status	Seats	Time	Location	Professor	RateMyProfessors
1084 Discussion	In person	Open	16 / 25	Tue/Thu 11:00 AM–12:15 PM	GC 1503	Ji Yoon Han	No RateMyProfessor match available

Spring 2027 enrollment options

Seat status can change

Class #	Format	Status	Seats	Time	Location	Professor	RateMyProfessors
10060 Discussion	In person	Open	0 / 20	Tue/Thu 2:00 PM–3:15 PM	GC 1505	Ji Yoon Han	No RateMyProfessor match available
5597 Discussion	In person	Open	0 / 20	Tue/Thu 12:30 PM–1:45 PM	GC 1505	Ji Yoon Han	No RateMyProfessor match available

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