Marketing · Fall 2026, Winter 2027, Spring 2027, & Summer 2027
SDSU MKTG 480 — Marketing Analytics
4.00 units
11 enrollment options
Analysis and interpretation of large, complex data sets (Big Data). Theory, analytical approaches to solve marketing problems, utilizing software tools for marketing and sales decision making.
Course requirements
Prerequisites: B A 370 with a grade of C (2.0) or better and MIS 301 with a grade of C- (1.7) or better.
- B A 370 with a grade of C (2.0) or better and MIS 301 with a grade of C- (1.7) or better.
- Junior or Senior Level
Fall 2026 enrollment options
Seat status can change| Class # | Format | Status | Seats | Time | Location | Professor | RateMyProfessors |
|---|---|---|---|---|---|---|---|
| 6157 Lecture | In person | Open | 30 / 40 | Mon/Wed 2:00 PM–3:50 PM | GMCS 308 | Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |
| 6945 Lecture | Hybrid | Closed | — | Tue 12:00 PM–1:50 PM · Thu 12:00 PM–1:50 PM |
ONLINE GMCS 324 |
Farnoosh Khodakarami | 5.0/5 · 1 review Difficulty 3.0 · 100% take again |
| 9710 Lecture | Hybrid | Open | 31 / 40 | Tue 12:00 PM–1:50 PM · Thu 12:00 PM–1:50 PM |
GMCS 324 ONLINE |
Mahsa Paridar | 5.0/5 · 2 reviews Difficulty 3.0 · 100% take again |
| 11146 Lecture | In person | Open | 24 / 40 | Mon/Wed 12:00 PM–1:50 PM | LH 408 | Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |
Spring 2027 enrollment options
Seat status can change| Class # | Format | Status | Seats | Time | Location | Professor | RateMyProfessors |
|---|---|---|---|---|---|---|---|
| 8981 Lecture | Hybrid | Open | 0 / 35 | Tue/Thu 2:00 PM–3:15 PM · TBA |
NE 173 ONLINE |
Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |
| 9844 Lecture | Hybrid | Open | 0 / 40 | Mon 10:00 AM–11:50 AM · Wed 10:00 AM–11:50 AM |
ONLINE LL 408 |
Mahsa Paridar | 5.0/5 · 2 reviews Difficulty 3.0 · 100% take again |
| 10252 Lecture | Hybrid | Open | 0 / 40 | Mon 10:00 AM–11:50 AM · Wed 10:00 AM–11:50 AM |
LL 408 ONLINE |
Farnoosh Khodakarami | 5.0/5 · 1 review Difficulty 3.0 · 100% take again |
| 10258 Lecture | Hybrid | Open | 0 / 40 | Mon 12:00 PM–1:50 PM · Wed 12:00 PM–1:50 PM |
LL 408 ONLINE |
Farnoosh Khodakarami | 5.0/5 · 1 review Difficulty 3.0 · 100% take again |
| 10271 Lecture | Hybrid | Open | 0 / 35 | Tue/Thu 4:00 PM–5:15 PM · TBA |
GMCS 324 ONLINE |
Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |
| 6285 Lecture | Hybrid | Open | 0 / 40 | Mon 12:00 PM–1:50 PM · Wed 12:00 PM–1:50 PM |
ONLINE LL 408 |
Mahsa Paridar | 5.0/5 · 2 reviews Difficulty 3.0 · 100% take again |
Summer 2027 enrollment options
Seat status can change| Class # | Format | Status | Seats | Time | Location | Professor | RateMyProfessors |
|---|---|---|---|---|---|---|---|
| 2232 Lecture | Online synchronous | Open | 0 / 34 | Mon 5:30 PM–6:50 PM · TBA |
ONLINE ONLINE |
Yao Yao | 4.3/5 · 15 reviews Difficulty 3.7 · 87% take again |