Marketing · Fall 2026
SDSU MKTG 480 — Marketing Analytics
Analysis and interpretation of large, complex data sets (Big Data). Theory, analytical approaches to solve marketing problems, utilizing software tools for marketing and sales decision making.
Course requirements
Prerequisites: B A 370 with a grade of C (2.0) or better and MIS 301 with a grade of C- (1.7) or better.
- B A 370 with a grade of C (2.0) or better and MIS 301 with a grade of C- (1.7) or better.
- Junior or Senior Level
Fall 2026 enrollment options
Seat status can change| Class # | Format | Status | Seats | Time | Location | Professor | RateMyProfessors |
|---|---|---|---|---|---|---|---|
| 6157 Lecture | In person | Open | 30 / 40 | Mon/Wed 2:00 PM–3:50 PM | GMCS 308 | Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |
| 6945 Lecture | Hybrid | Closed | — |
Tue 12:00 PM–1:50 PM Thu 12:00 PM–1:50 PM |
ONLINE GMCS 324 |
To be Announced | No RateMyProfessor match available |
| 9710 Lecture | Hybrid | Open | 31 / 40 |
Tue 12:00 PM–1:50 PM Thu 12:00 PM–1:50 PM |
GMCS 324 ONLINE |
Mahsa Paridar | 5.0/5 · 2 reviews Difficulty 3.0 · 100% take again |
| 11146 Lecture | In person | Open | 24 / 40 | Mon/Wed 12:00 PM–1:50 PM | LH 408 | Andrew Baker | 3.9/5 · 46 reviews Difficulty 4.2 · 66% take again |