Communication · Fall 2026, Winter 2027, Spring 2027, & Summer 2027
SDSU COMM 492 — Persuasion
Key variables and theories in the persuasion process; persuasive sources, messages, receiver variables, propaganda, brainwashing, cognitive, behavioral, and social theories of persuasion.
Course requirements
Prerequisites: COMM 300 and COMM 350. Admission to a major or minor in the School of Communication.
- COMM 300 and COMM 350. Admission to a major or minor in the School of Communication.